SEO

E-commerce SEO

Rank your products, not just your homepage.

E-commerce SEO

Category and product page optimisation, product structured data, faceted navigation fixes and Shopping visibility.

Why Rachyet

Why choose Rachyet for e-commerce SEO

Category and product pages optimised

We optimise the pages where people actually buy, so products rank for the searches that lead to sales.

Product structured data added

Structured data helps search engines show prices, availability and reviews alongside your products.

Faceted navigation fixed properly

We fix filter and sorting pages that create duplicate content and waste search engine attention.

Better Google Shopping visibility

Optimised product data helps your products appear more often in Google Shopping results.

At a glance

E-commerce SEO, at a glance

Product-led Category and product pages
Structured Product data for rich results
Hands-on Changes made on your store
In depth

In depth

Grow my store's traffic

Many online stores focus SEO on the homepage, but customers search for products and categories. E-commerce SEO helps those pages rank. We start with an audit of your store's structure, category and product pages and structured data, and look at how filters and sorting affect what search engines see.

We then optimise category and product pages, add product structured data, fix faceted navigation issues and improve your Shopping visibility. Because we also build online stores on Shopify, WooCommerce and custom platforms, we can make technical changes ourselves. You get clear reporting on traffic and revenue from search, in plain language.

FAQ

Questions, answered

Which platforms do you work with?

We work with Shopify, WooCommerce and custom stores. Because we also build e-commerce sites, we can make technical changes directly on your platform.

What is faceted navigation and why does it matter?

Faceted navigation is the filters shoppers use, such as size or colour. Without care, it creates many near-duplicate pages, which can confuse search engines. We fix this properly.

Can SEO help my Google Shopping results?

Yes. Optimising your product data and feed helps your products appear more often in Shopping results, alongside any paid Shopping campaigns you run.
Free 30-minute call

Ready to get started?

Book a free 30-minute call. We'll understand your goals and recommend the best way forward — no pressure, no obligation.